Trump is an outstanding con man who follows PT Barnum's Law: just spell my name right. As long as his name is in the news--whether the coverage is pro or con, good or bad--he is happy. He tweets, and all the newspapers run them. His Democratic rival for the Presidency talks about him all the time. Sure, she criticizes him but that keeps his name in play, makes people sure he is important--why is she talking about him all the time if he is not important?
To stop Trump, stop mentioning his name. Refer to the Republican candidate for President, which rightly connects the party to its nominee.
Clinton should also emphasize her solutions to problems, especially foreign policy. What goes on in Turkey, or Syria, or the Ukraine affects America directly and indirectly.
But right now, the campaign is not about ideas and solutions, it is about the Republican candidate.
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